A launch that redefines the masculine horizon.

With BLEU DE CHANEL L&rsquo;EXCLUSIF, CHANEL opens a new olfactory era in men&rsquo;s perfumery. More than a fragrance, it is a radical vision. Majestic, intense, sophisticated: this Bleu pushes the boundaries of scent to become trail, horizon, impulse.

A RADICAL GESTURE
 Imagined by Olivier Polge, Perfumer-Creator for the House, BLEU DE CHANEL L&rsquo;EXCLUSIF unfolds like an extrait &mdash; dense, complex, uncompromising. At its heart, sandalwood takes center stage, enveloped by the leathery, resinous accents of cistus labdanum. Together, they shape an ambery-woody trail that is powerful, mysterious, and impossible to ignore &mdash; a fragrance that redraws the map of masculine audacity.

BLEU DE CHANEL L’EXCLUSIF

AN ARCHITECTURE OF INFINITY
 The flacon is a manifesto in itself: a perfect square, its sharp, radical lines capturing intensity. A singular shade &mdash; too blue to be black, too black to be blue &mdash; evokes infinite visions. More than a bottle, an object of statement, it embodies depth and presence.

A MAN IN MOTION
 Elusive yet magnetic, Timoth&eacute;e Chalamet personifies this radical Bleu. Always in movement, he embodies the threshold and the horizon, the man who advances, surprises, and opens the way. His energy amplifies the spirit of this launch: a fragrance conceived as a revealer, an impulse toward new beginnings.
BLEU DE CHANEL L&rsquo;EXCLUSIF, the ultimate expression of Bleu &mdash; CHANEL&rsquo;s Bleu.

Available from September 2, 2025 BLEU DE CHANEL L&rsquo;EXCLUSIF, 100 ml &ndash; &euro;250 / 60 ml &ndash; &euro;177 &ndash; <a href="http://chanel.com/">chanel.com</a>

BLEU DE CHANEL L’EXCLUSIF

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